As an SEO Practitioner for over 14 years, now is the time to explain the relationship between my trade, Search Engine Optimisation and Quantum Physics. You’ve probably read numerous articles over the years explaining the science of SEO and the numerous permutations and algorithms that help, in some way, to explain the complexities of optimisation.
Read more »Pick up any Sales Techniques or Sales Training guide written in the 50′s, 60′s or now, and the traditional mindset of Sales Negotiation still rings true. The direct communication between the buyer and seller represented by a sexy instantly memorable acronym jotted down on a post-it note by the side of your telephone. Take AIDA …
Read more »No matter what approach to SEO your business takes, one thing is for certain, Google is the decision maker when it comes to your business’ ranking against your key terms or phrases. The information Google uses to decide upon your ranking? … your content. Therefore, a successful SEO campaign will deliver your content to the top of the SERPs (Search Engine Results Pages) when matched against a prospect’s search criteria.
Read more »Still looking at how to intregrate the ‘Social Media’ buzz into your business strategy? Take a look at 50 great reasons to launch your business blog today!
Read more »Whilst 1 and 2 keyword search accounts for nearly 48% of all search queries, the true growth is in the level of detailed search that is now taking place on Google.
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